Industries
Wellness & Preventive Bio-Living
What changes this industry: bio-solutions with evidence, technologies, suppliers and open money.
Overview of the industry
The consumer-facing prevention layer between food, cosmetics and medicine: functional foods and nutraceuticals, probiotics, personalised nutrition, microbiome diagnostics and cosmetics, sleep and circadian products, adaptogens and consumer neurotech. Treatment of disease is covered under Pharma and Longevity.
What it replaces 0
No graded substitution linked yet.
Technologies 17
| Adaptogens and legal entheogens (nutraceutical market) B2B standardized botanical and functional-mushroom extracts — beta-glucans, hericenones, withanolides — produced by submerged fermentation, subcritical water … | Food & alt-protein |
| Balneotherapy & mineral-spa medicine Therapeutic use of natural mineral waters at medical spas as a complementary treatment — regulated by national health ministries in Europe and in places … | Cross-sector intersections |
| Bio-probiotic confectionery Gummies, chewable tablets and chocolate carrying a defined colony-forming-unit dose of live probiotic strains — the supplement format that removes pill fatigue … | Food & alt-protein |
| Bio-sexual wellness products Vaginal probiotic and synbiotic products built on specific Lactobacillus strains that establish or maintain a resilient vaginal microbiome, delivered as oral … | Regenerative & personalized medicine |
| Consumer neurotech & wellness BCI / EEG Dry-electrode EEG wearables — headbands, earbuds and sleep masks — that read brainwave activity without gel or clinical setup, using on-device AI artifact … | Regenerative & personalized medicine |
| Cosmetics, nutricosmetics & wellness Fermentation-derived hyaluronic acid, recombinant collagen, bio-squalane and ingestible actives replacing animal- and petrochemical-derived cosmetic ingredients … | Specialty & fine chemicals |
| Fermentation-derived nutraceuticals Specialty nutritional ingredients made by growing microbes on substrates and purifying the target — an alternative to chemical synthesis and plant or animal … | Enzymes & biocatalysis |
| Freeze-dried bio-functional foods Whole-food or extract-based products preserved by freeze-drying (lyophilization) specifically to retain a functional bioactive payload rather than just shelf … | Food & alt-protein |
| Functional foods and nutraceuticals Personalized-nutrition platforms, postbiotic ingredient innovation and challenger clean-label supplement brands are reshaping functional foods from a generic … | Food & alt-protein |
| Indoor microbiome & building air bio-quality services Managing the community of microbes in buildings — baseline counts, occupancy and ventilation — and exploring probiotic sanitation instead of blanket … | Monitoring & conservation |
| Microbiome cosmetics (skin microbiome) Cosmetic bio-actives — prebiotics, postbiotics and bacterial lysates — and biome-friendly bases that nourish the skin's commensal flora (not live drugs): a … | Specialty & fine chemicals |
| Microbiome diagnostic panels Stool- or swab-based sequencing panels that profile the gut or GI microbiome for consumer wellness insight or clinical pathogen/dysbiosis detection, distinct … | Diagnostics & medtech |
| Personalized nutrition Dietary recommendations tailored to an individual's gut microbiome, DNA and real-time glucose response, delivered as test-kit subscriptions, AI food scores and … | Regenerative & personalized medicine |
| Preventive multi-omics biomarker panels for consumers Repeated molecular profiling — genome, proteome, metabolome, microbiome — combined with digital health data and coaching to catch risk early; pilot-stage … | Diagnostics & medtech |
| Probiotic oral care Live-bacteria lozenges and dissolving tablets that seed the oral cavity with health-associated commensals — BLIS Technologies' Streptococcus salivarius K12/M18 … | Specialty & fine chemicals |
| Sleep and circadian bioeconomy Wearable ring and smart-mattress sleep trackers measuring physiological signals through the night, contactless under-mattress sensing mats that skip the … | Diagnostics & medtech |
| Urban microbiome management Mapping and deliberately shaping the microbial communities that colonize subways, offices and hospitals — global metagenomic swabbing consortia that sequence a … | Monitoring & conservation |